Advertising October at previous year's level
Advertising Statistics: Gross advertising spending in Switzerland in October was only 0.3 percent below the same month last year. Daily newspapers posted their best result of the year, with a decline of 1.3 percent.
Advertising statistics Gross advertising expenditure in Switzerland in October was only 0.3% down on the same month last year. At -1.3%, daily newspapers achieved the best result of the year.advertising statistics Gross advertising expenditure in Switzerland in October was only 0.3% down on the same month last year. At -1.3%, daily newspapers achieved the best result of the year. In contrast
trade magazines recorded a negative record of -16.5%. Consumer magazines lost 9.8%, television grew by 13.9% and cinema by 61.4%. Out-of-home advertising grew by 6.6 percent.
trade magazines recorded a negative record of -16.5%. Consumer magazines lost 9.8%, television grew by 13.9% and cinema by 61.4%. Out-of-home advertising grew by 6.6 percent.
