Weber Harbeke promotes Alpha Associates
The Zurich-based advertising agency Weber Harbeke has won the Alpha Associates account following an agency evaluation. The agency is currently analyzing and optimizing Alpha Associates' existing brand identity. The first results are expected by the end of 2007.
The Zurich advertising agency Weber Harbeke has won the mandate from Alpha Associates following an agency evaluation. According to a press release, Alpha Associates was looking for a competent partner for advertising and design in order to optimize its market presence. Weber Harbeke's experience, including in the financial sector, was convincing. The existing Alpha Associates website is currently being analyzed and optimized. Alpha Associates, based in Zurich, is one of the largest private equity companies in Switzerland, which manages globally diversified private equity fund programs for institutional clients, including pension funds and insurance companies.
