Weber Harbeke Partners: Subjects developed for La Gioiosa

Prosecco La Gioiosa is also to be promoted in Switzerland. The advertising agency Weber Harbeke Partners was entrusted with this task. Advertisements in the commuter press give good reasons to drink a toast with La Gioiosa. From the size 36 that fits again, to scratch-free parking, to the successful sugo that even the mother-in-law praises. The headlines celebrate everyday moments of happiness and invite you to come up with your own reason to celebrate.
Responsible at Illva Lugano SA: Gianfranco Caci (CEO), Battista Cruceli (Sales Manager). Responsible at Weber Harbeke Partners, Zurich: Max Weber, Thomas Harbeke (CD), Giovanni Pucci, Christina Zvecevac (consulting), Christian Sidow (text), Priska Meyer, Evelina Melchiori (AD), Ramon Aemmer, Sibill Zellweger (graphics).