Weber Harbeke invites you to search for motifs in the streetcar for the Migros Club School
The Migros Club School has commissioned the agency Weber Harbeke Partners to promote its range of photography courses. For the photography courses, the agency invites train passengers to go on a hunt for photo subjects.
The Migros Club School has entrusted the Weber Harbeke Partners agency with publicizing its range of photography courses. For the photography courses, the agency invites streetcar passengers to search for motifs. One
awakens the desire to take photos where the motifs are served up: on the windows of buses and streetcars, the agency explains in a press release. Transparent window stickers, which imitate the viewfinder of a camera, invite passengers to discover photogenic images for themselves on the journey - with a hint to improve their skills in a course at the Club School.
The campaign can be seen throughout Switzerland from the beginning of September.
Responsible at the Coordination Office of the Club Schools, Zurich: Peter Kyburz (Head of Communications), Manuela Youssef (Advertising Project Manager), Natascha Obermayr (Head of Design & Culture). Responsible at Weber Harbeke Partners, Zurich: Max Weber Thomas Harbeke(CD), Karin Both (consultant), Christian Sidow (text), Priska Meyer (AD), Pablo Scheidegger (graphics).
awakens the desire to take photos where the motifs are served up: on the windows of buses and streetcars, the agency explains in a press release. Transparent window stickers, which imitate the viewfinder of a camera, invite passengers to discover photogenic images for themselves on the journey - with a hint to improve their skills in a course at the Club School.
The campaign can be seen throughout Switzerland from the beginning of September.
Responsible at the Coordination Office of the Club Schools, Zurich: Peter Kyburz (Head of Communications), Manuela Youssef (Advertising Project Manager), Natascha Obermayr (Head of Design & Culture). Responsible at Weber Harbeke Partners, Zurich: Max Weber Thomas Harbeke(CD), Karin Both (consultant), Christian Sidow (text), Priska Meyer (AD), Pablo Scheidegger (graphics).
