Weber Harbeke: Making the versatility of Disaronno known
Weber Harbeke Partners produced a TV commercial for Disaronno. The commercial shows that amaretto can be enjoyed not only with coffee, but in countless other ways as well.
The advertising film, which can now be seen in cinemas in German-speaking Switzerland, demonstrates that there are an infinite number of drinks in a bottle of Disaronno. Whether Disaronno on ice, with cranberries, prosecco or lemon, the base is Amaretto from Saronno. The commercial was produced by Zurich-based film production company Wirz Fraefel Paal.
Responsible at Illva Lugano: Gianfranco Caci (CEO), Battista Cruceli (Sales Director). Responsible at Weber Harbeke Partners, Zurich: Max Weber, Thomas Harbeke (CD), Giovanni Pucci (consulting), Marcel Fässler (AD), Christian Sidow (text). Responsible at Wirz Fraefel Paal, Zurich: Cello Schnyder (director), Nina Wirth (producer).
