About filming and crying

Last week, the Idée-VfW communications association was able to present the Cannes reel at Studio Bellerive in Seefeld for the first time. This event was made possible thanks to the commitment of Martin Fueter and Nicole Schärer from Condor Communications. In addition to a panel discussion with producer Michèle Seligmann and director Michi Fueter, the event traditionally included an aperitif with snacks and Portuguese wine, where guests could enjoy tasting the fine fermented grape juice.
Unfortunately, some of the Idée board members were disappointed. There had been a high number of so-called no-shows - in other words, people who had registered for free and then failed to show up. This can of course be fatal for events organized by a goodwill association such as the Idée, as board member Christian Staub aptly pointed out. Nevertheless, the role is worth seeing and anyone who has not yet seen it should definitely do so. Incidentally, this was also emphasized by guest speaker Daniel Pauletto, Head of Sales at Cinecom, in his speech.
As befits a new product, the launch of the Metropool advertising package was celebrated. It was held at the new Park Hyatt Hotel in the Enge district. As Tagi advertising manager Fridolin Holdener was not a bad wine connoisseur, there was an excellent red wine to taste in the form of the Chateau de Pibaron. In addition to other wines, delicious canapés and freshly trained hotel staff, who even served the fine tubers provided for the truffle risotto pure and "à part" on request, the subsequently frequented hotel bar also made a positive impression. All in all, a very successful event.
Speaking of truffles. These were also served - in the form of cold potato and truffle soup - at the launch of Chandra Kurt's new book Wine Tales. An excellent collection of written thoughts on the subject of enjoyment - in liquid and rolled form.
The vernissage catering, specially prepared by Beat Caduff, was also a delight. The soup to sip in shot glasses was a real treat. In addition to all the other delicacies that Caduff served freshly prepared to the guests. For example, a cold porcini mushroom goulash, curried prawns, vegetable mousse and the Caduff-style gravlax. The chef was only stingy with game. It was reported that the Arosa hunt had not turned out as hoped. The gifted hunter (?) and chef (!) was only able to bag one buck (Stein) and two goats (Gams) this season. Which didn't bother another guest of honor when it came to hunting. The creator of the detective hunter Commissario Brunetti, author Donna Leon, simply enjoyed the book launch of her colleague Chandra Kurt in the Kellergalerie at the Gessnerallee and let the good Lord be a good man.
Beat Fritsch at the table with producer Michèle Seligmann from Condor Communications and freelance commercials director Michael Fueter. The panel discussion on commercials took place on the occasion of the screening of the Cannes reel of the Idée - Association for Advertising Communication. The
Incidentally, there seems to be no end to the current glut of events. The invitation to the launch of the Metropool advertising combination and the vernissage of wine author Chandra Kurt's new oeuvre also had to be attended last week.
Tightly lined up - title of the Metropool combination.
A must-have for every wine and cigar fan: Wine Tales by Chandra Kurt.
Monika Schneider from the Idée board with copywriter and concept developer Urs Steudler at the Cannes reel aperitif at Studio Bellerive.

Waser advertising manager Lukas Gschwind with Idée board member Christian Staub and guest speaker Daniel Pauletto, Cinecom (from left).
Interest in advertising spots: Paul Baumgartner from Publicitas discussed with Andrea Staub from Wirz Werbung during the aperitif.
Tomi Paroubek (left) from MGB and Reto Frei, Tibits, did not miss out on the Cannes role on a small scale either.
Long-standing members of the Idée-VfW: Pius Hauser was visibly at ease between Sylvia Weber (left) and Erika Jud.
Answering questions at the panel discussion about commercials - Michèle Seligmann, Condor, and director Michi Fueter.
Together we are strong: Franziska von Weissenfluh from the Berner Zeitung and Daniel Sommer from the Basler Zeitung.
Tagi Publishing Director Maili Wolf (l.) and Sales Manager Fridolin Holdener with Ursula Schneebeli, CEO Assistant at Euro RSCG.
Sunny dispositions: P-Ladies Isabelle Kropf (l.) and Alessia Freitag also help to market the Metropool.
Mixed audience: Sandra Schmidt, Coop, Adriano Valeri, Tamedia, and Gabriela Böcker-Flamm (right) from Mediacom.
Having fun at the Metropool launch: Publimedia CEO Daniel Strobel (l.), Rolf Steiner and Ingrid Ziegler, Annex Werbe AG.
Dominik Hofstetter (left) from OMD Zurich City with Elisabeth Demidoff and Yannick Chevailler from French-speaking Switzerland's Presse Publicité.
Treat us to their best laugh: Sabrina and Jean-Christophe Francet with BZ advertising manager Michael Seiler (from left).
Impressed by the architecture of the new hotel: Mario Buchmann (left), Marcela Hohl and Sascha Müller from BG Media.
Meeting at the Park Hyatt newspaper kiosk: Oliver Huber (l.), OMD Zürich See, Carla Fuhlrott, Mediaschneider and Jano Berni from Tagi.
Un ospite illustre: Bestselling author Donna Leon (l.) with host Chandra Kurt at the Wine Tales vernissage.
Beat Caduff from the Wine Loft took care of body and soul with his wine selection and freshly prepared delicacies from the buffet.
Heike Findeis (l.), CEO Springer Science+Business Media, with Fabienne Vonesch, graduate of the Wädenswil School of Viticulture.
Expert audience: Connie Voigt (l.), Head of Corporate Communications Gate Gourmet, and Swiss wine buyer Sarah Klatt-Walsh.
Providing high-proof pleasure with their exclusive single malts: Bruno Bergamini (l.), Francine Cuagnier and Kurt Frey, Diageo.
Marius Hagger (left), Head of Migros Press, with Carlo Bernasconi, Editor-in-Chief of the specialist magazine Schweizer Buchhandel.