ViznerBorel continues "dialog" between men and women

ViznerBorel is continuing the «Dialog» campaign for the fashion house Schild with new visuals. Once again, a man and a woman are teasing each other—and, of course, they’re dressed in stylish outfits.

The "Dialog" campaign for the Schild fashion house, which began in 2007, is being continued and expanded by ViznerBorel. Schild's motto for this summer is once again: those who tease each other, love each other, writes the agency in a press release. The leitmotif is therefore once again women and men "spraying fashionable sparks" with summery lightness, while taking small jabs at the opposite sex. The centerpiece of the campaign is the shield booklet, which is supported by mailings, posters and other measures.
Responsible at Schild: Stefan Portmann (Management) and Sascha Bättig (Marketing Coordination). Responsible at ViznerBorel: Lajos Vizner and Guillaume Borel (overall responsibility), Hanna Zimmermann and Gian Maurizio (art direction), Sascha Knauer (consulting/strategy), Patricia Tschumi (consulting) and Daniel Aeschlimann (photography).

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