Four books that might interest you

In collaboration with GetAbstract, we’re highlighting four books in the fields of marketing and communication. This time: «Valuable Mistakes – The Right Kind of Wrong,» «Deepfakes and Manipulated Realities,» «Between Selfishness and Excellence,» and «Self-Care for Dummies.».

Valuable Mistakes – The Right Kind of Wrong

The Practical Science of Intelligent Failure.

  • Amy Edmondson
  • Publisher: Vahlen
  • Publication year: 2024
  • Pages: 325
  • ISBN: 9783800674312

Even though people often say, «You learn from your mistakes.» —no one likes to make mistakes. What’s more, you can learn the most from valuable mistakes. Amy Edmondson explains—in a clear and accessible way, with many real-world examples—which mistakes are necessary for progress and which ones can be avoided. She takes a nuanced look at different types of mistakes and offers helpful tips for dealing wisely with failure, both on a personal and organizational level.

getAbstract rating: 10

Qualities:

  • Innovative
  • Feasible
  • An eye-opener

Deepfakes and Manipulated Realities

Technology Assessment and Recommendations for Action in Switzerland.

  • Murat Karaboga
  • Publisher: vdf Hochschulverlag
  • Publication year: 2024
  • Pages: 436
  • ISBN: 9783728141859

Modern deepfake technologies make it possible to depict anything imaginable: whether natural disasters or terrorist attacks, celebrity romances or annual reports—if a simple voice command can put it out into the world, who or what can we still believe? The research team behind this report surveyed Swiss citizens, politicians, business leaders, and journalists about AI-generated content. The conclusion: The issue is a major social powder keg. To defuse it, we need well-thought-out regulation, effective public education, and greater personal responsibility on the part of users.

getAbstract rating: 7

Qualities:

  • Science-based
  • Systematically
  • Overview

Between Selfishness and Excellence

How Narcissism Is Changing Our Work Environment and What We Can Do About It.

  • Ramzi Fatfouta
  • Publisher: Haufe
  • Publication year: 2024
  • Pages: 212
  • ISBN: 9783648180990

Recent articles on narcissism in the workplace tend to focus primarily on its negative aspects. Unfairly so, says psychologist Ramzi Fatfouta. The strong drive for leadership and achievement, as well as the innovative and motivational power of narcissistic individuals, can actually be an asset to companies. Using numerous examples from everyday work life, he shows how you, as a manager or team, can constructively harness the positive traits of narcissists. His nuanced perspective on narcissism allows for a new, open approach to dealing with it, without glossing over the risks.

getAbstract rating: 8

Qualities:

  • Analytical
  • An eye-opener
  • Background

Self-Care for Dummies

  • Eva Kalbheim
  • Publisher: Wiley-VCH
  • Publication year: 2024
  • Pages: 352
  • ISBN: 9783527723355

Living mindfully in the here and now, breathing consciously, being grateful—taken on their own, the self-care tips offered in this guide are well known. Its strength lies in clearly summarizing all the tips and practical advice and enriching them with everyday examples. Individual chapters address specific life situations, such as work or parenthood. It’s inevitable that the advice will be repeated. Instead of reading the book from cover to cover, it’s therefore advisable to search specifically for relevant sections and useful exercises.

getAbstract rating: 7

Qualities:

  • Comprehensive
  • Overview
  • Practical Examples

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