Valencia and Coop make shopping a breeze
As part of a one-time loyalty promotion, the Coop Hello Family Club is giving away shopping baskets brimming with toys. Valencia Kommunikation provided communications support for the promotion.
Members who register for the promotion and have made three purchases for at least 50 Swiss francs in August will receive a game shopping basket with 20 original item packages as a gift. In addition, 1'000 game shopping baskets will be raffled among all Hello Family members. The Hello Family lead agency Valencia Kommunikation is responsible for communicating the promotion. The promotion will run from August 2 to 31, 2013 and will be advertised at the POS, with ads and online measures.
Responsible at Coop: Thomas Schwetje (Head of Marketing/Services), Michael Bietenhader (Head of CRM / Digital Marketing), Helmut Träris (Head of Sales Promotion/Coordination CP/Projects), Sacha Zuberbühler (Head of Advertising), Joachim von Almen (Head of Advertising POS), Lukas Scheuber (Project Manager Advertising POS), Manuela Kerker (Project Manager Sales Promotion), Vanessa Finzer (Project Manager CRM / Direct Marketing). Responsible at Valencia Communication: Tommy Schilling (Creative Director), Jan Kempen (Art Director), Jessica Williams (Graphic Designer), Guillermo Garcia (Copywriter), Serdal Aktas (Polygraph Team Leader), Özge Altin (Polygrapher), Diana Aberkane (Consultant).


