Urs Schrepfer becomes Head of Creative at TBWA
Urs Schrepfer, former Chief Creative Officer at Advico Young & Rubicam, is joining TBWA as Executive Creative Director. He will assume his new position on April 1. Frederick Rossmann, currently an art director at Contexta, is joining the agency as a creative director.
The former creative director of Advico Young & Rubicam Urs Schrepfer becomes Executive Creative Director at TBWA. Frederick Rossmann, currently Art Director at Contexta, joins the agency as CD.
Urs Schrepfer has many years of experience in the industry: he was Executive Creative Director at Advico Young & Rubicam and Jung von Matt/Limmat. Following the formation of the new Young & Rubicam Group last year, he left the company. The award-winning creative will now join TBWA, where he will start on April 1. The agency wants to "invest massively in creation", it announced on Monday. This move comes after Andy Hostettler took over as CEO of the agency group in the fall of 2007, defined the strategy and adapted the structures.
Schrepfer will be supported by Frederick Rossmann, who will join as CD on June 1. He completed his apprenticeship at JWT+H+F and is still Art Director at Contexta until the end of May. He will now become CD at TBWA\ and is regarded as a young wild man on the scene.
Andy Hostettler said in the press release that the two new appointments indicate the direction in which the agency will continue to develop in the near future. The investment in creation supports the strategy of a modern business partner for unconventional solutions.
Urs Schrepfer has many years of experience in the industry: he was Executive Creative Director at Advico Young & Rubicam and Jung von Matt/Limmat. Following the formation of the new Young & Rubicam Group last year, he left the company. The award-winning creative will now join TBWA, where he will start on April 1. The agency wants to "invest massively in creation", it announced on Monday. This move comes after Andy Hostettler took over as CEO of the agency group in the fall of 2007, defined the strategy and adapted the structures.
Schrepfer will be supported by Frederick Rossmann, who will join as CD on June 1. He completed his apprenticeship at JWT+H+F and is still Art Director at Contexta until the end of May. He will now become CD at TBWA\ and is regarded as a young wild man on the scene.
Andy Hostettler said in the press release that the two new appointments indicate the direction in which the agency will continue to develop in the near future. The investment in creation supports the strategy of a modern business partner for unconventional solutions.
