Entertaining electronics
Bargains: In the consumer electronics market, Panasonic’s ads always catch the eye. But now, the brand’s in-house agency, Jung von Matt/Limmat, isn’t stopping at simple ads.
Bargains In the home electronics market, the ads for Panasonic always catch the eye. But now the in-house agency Jung von Matt/Limmat is not leaving it at simple ads: in the latest issue of Facts, a page was shot that looks like a badly copied Panasonic ad. Only at second glance does it turn out to be a self-confident side-swipe against plagiarism: "Copies have poor image quality."
