Unit38: Performance for Sarina Arnold - Jewels For You
Unit38 designed the brand identity for Sarina Arnold’s first collection; she has recently expanded her work to include jewelry design. The CI/CD reflects the collection’s design language, which is aimed at today’s fashion-conscious and self-assured woman.
The subtle design of the logo is also intended to evoke the jewelry, which is made of 750 yellow gold and produced exclusively in Switzerland. The signature piece of Unit38's implementation is the 20-page brochure, for which Sarina Arnold herself posed for photographer Sven Bänziger. The jewelry was put in the right light by Patrik Fuchs. In addition to the logo and brochure, Unit38 also designed all the stationery, various postcards and the jewelry boxes for Sarina Arnold - Jewels For You.
Responsible: Alexandra Aberli Management (Marketing/Communications), Sarina Arnold. Responsible at Unit38 Communications: Martin Meyer (CD), Nadja Meier (AD), Marisa Bürgi (graphics); Sven Bänziger (photography people), Patrik Fuchs (photography products).
