Unique: Lidl lets employees have their say
Since entering the market in 2009, Lidl Switzerland has established itself among the top 5 in the Swiss retail sector. The company attributes this success largely to its employees and is now giving them a chance to speak.
In three spots, real-life employees are portrayed, all of whom have come to Lidl for their own personal reason. They explain their motives in a short statement. Unikat worked with Manifesto to create the portraits, which for once shed light on a completely different facet of the retail company.
