Unique: Let Christian Stucki lift for Lidl

Unikat has already realized TV commercials with TV chef René Schudel for the discounter Lidl. Now the creative agency from Küsnacht is advertising the XXL weeks with swinger Christian Stucki.

You can see how Stucki, despite a live weight of 140 kg and a height of almost 2 meters, is literally blown away by the XXL promotion weeks at Lidl. The spots featuring "Stucki Chrigu" - as he is known in wrestling circles - were again produced in close collaboration with Manifesto Film. Different XXL offers are attached to each of the two spots, which are broadcast during the corresponding promotion periods.
 
 
Responsible for Unique communication agency:Martina Mädler, Patrick Lienert, Daniel Meier (creation), Claudio Gentili (consulting). Media: Mediaxis. Responsible for Manifesto Films: Shannon Mildon, Daniela Berther (production), Reto Salimbeni (direction).
 

More articles on the topic