Twin shoots fast-paced accident prevention campaign
The Biel-based film production company Twin Productions is shooting a series of TV commercials on behalf of the Swiss Road Safety Fund. The stars of the series are former Mr. Switzerland Renzo Blumenthal and former ski racer Daniel Mahrer.
The Biel-based film production company Twin Productions is shooting a TV commercial series on behalf of the Swiss Road Safety Fund (FVS). The protagonists in the commercials are ex-Mister Switzerland Renzo Blumenthal and ex-ski racer Daniel Mahrer. Unusual scenes are dramatized on the Schallenberg in Emmental: Renzo Blumenthal is riding his motorcycle. A cow appears unexpectedly behind a bend, crossing the road at a leisurely pace. Thanks to his perfect braking technique, Blumenthal brings the bike to a halt in time, Twin reports in the press release. A similar story is being filmed on the Susten Pass, this time with ex-ski racer Daniel Mahrer, who gets in the way of a grass skier.
The Siebensinn agency is responsible for the TV commercials. They will be broadcast next spring and are part of a three-year campaign by the Road Safety Fund (FVS). The aim of the campaign is to reduce the number of fatal motorcycle accidents by 30 percent.
The Siebensinn agency is responsible for the TV commercials. They will be broadcast next spring and are part of a three-year campaign by the Road Safety Fund (FVS). The aim of the campaign is to reduce the number of fatal motorcycle accidents by 30 percent.
