Live TV spots
TV Selbstbewusst, SRG marketing arm Publisuisse, Migros, and the advertising agency Pucci Sulzer have announced a world premiere:
TV SRG marketer Publisuisse, Migros and the commissioned advertising agency Pucci Sulzer are confidently announcing a world premiere: on June 13, they are launching the first live TV spot campaign on the three SRG stations DRS, TSR and TSI. Every evening for two weeks, the competitions, which focus on Migros' commitment labels, will be broadcast from a different branch. Shopping vouchers can be won on site or by telephone from home. In addition to the competition, there will also be tastings and presentations. Migros spokeswoman Monika Weibel compared the multidimensional and national event to a roadshow.
