Trio and Publibike ride tandem
Bringing together Publibike from German-speaking Switzerland and Vélopass from French-speaking Switzerland and promoting bike-sharing on a nationwide scale! Trio's solution is a national campaign for attention and visibility.
Besides several brochures and videos, Trio also created numerous measures at the bike stations. But the first place in the stands belongs to the fans of Publibike, who participated in large numbers in the national photo shoot organized by Trio on Facebook. The yellow jersey will be hard to take away from Publibike!
Responsible at Publibike: Elise Méan (Communication Manager). Responsible at Agence Trio: Sonia Duperret, Corine Maissen (Consulting Management), Fabian Echeverria (Creative Director), Maël van der Woude (Art Director), Maude Rion & Jean Michel Larsen (Conceptors), Jean Michel Larsen (Copywriter), Adrien Pilet (Photography).
