Trimedia/Grayling Switzerland: brand change and new management
Trimedia will be called Grayling from January 2010. The agency will also have new management as of January 1, 2010: Hanning Kempe will head up the management in Switzerland in addition to his role as CEO of Trimedia/Grayling Germany. The previous CEO Martin Zahner will be taking on new tasks.
In addition to Martin Zahner, the previous Managing Director of Trimedia Zurich, Ursula Eggenberger, and the team from St.Gallen are also leaving Trimedia/Grayling. Bettina Gebhardt and Axel Rienitz, who will also manage the Zurich office, will join Trimedia/Grayling as Managing Directors. Luc Giacobino remains Managing Director of the Geneva office. Before joining Trimedia/Grayling Germany, Hanning Kempe was, among other things, Vice President Corporate Communications at ABB Ltd. and then ran his own agency in Zurich for several years. Bettina Gebhardt is a PR expert for consumer brands. She was most recently employed as a Senior Consultant at Pleon Germany for three years. Axel Rienitz was Managing Director of Trimedia Basel from 2006 to 2008 and worked in the management of Trimedia Switzerland.
