Top of the week: More listings in May
In May 2011, the Swiss press generated approximately 147.8 million francs in advertising revenue. This represents a 2.7 percent increase compared with the same month the previous year, according to Wemf AG for Advertising Media Research.
Of the 147.8 million francs, 14.3 million francs were spent on job advertisements (+ 7.0%). Property ads (CHF 4.9 million) increased by 6.2% compared to May 2010, while the increase in commercial ads (CHF 120.1 million) amounted to 3.6 percent.
