Highlight of the Week: IAB Switzerland Launches «Digital Marketing Day»
The industry association IAB Switzerland is hosting its first «Digital Marketing Day» on December 8 in Zurich. As part of this event, the organizers will name the «Digital Marketer of the Year» and the «Digital Pioneer of the Year.».
They also offer a glimpse into next year’s online marketing trends. The following companies have been nominated for «Digital Marketer of the Year»: 20 Minuten, Blick, Swiss International Air Lines, CSS Insurance, Ron Orp, Adcloud, and Wilmaa. Voting takes place online on the IAB Switzerland website. The following individuals have been nominated for «Digital Pioneer of the Year»: Daniel Grossen, Reto Hartinger, Martin Radelfinger, Imre Sinka, and Andreas Widmer. The «Digital Pioneer of the Year» is selected by the board of directors and the members of IAB Switzerland. Through the «Digital Marketing Day,» IAB Switzerland aims to advance the field of online marketing and represent the market’s shared interests in the areas of education, standards, research, events, and legal matters. The event will take place at the Papiersaal in Zurich.
