Thom Pfister new Creative Director at Branders

Branders, the Zurich-based consultancy specializing in branding, has appointed Thom Pfister to the position of Creative Director.

He expands the Branders team under the leadership of René Allemann (CEO) and Pascal Geissbühler (Head of Strategy) with the aim of providing companies with comprehensive support in the development of holistic brand worlds. "Holistic customer experiences are a decisive competitive advantage today. Design is a strategic success factor here. We are delighted to have gained 44-year-old Thom Pfister, a nationally and internationally recognized designer, for this task," says René Allemann, CEO of Branders.

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Prior to Branders, Thom Pfister worked as Creative Director at Contexta and Komet, among others. He has over 20 years of experience in renowned Swiss and international advertising and design agencies and is a member of various industry associations, including Art Directors Club Switzerland, Swiss Graphic Designers Association and Alliance Graphique Internationale. He received his training at the Lucerne School of Art and Design and worked for McCann-Erickson, Studio Achermann and the London design studio Tomato.

 

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