"theALPS": Alpine countries want to prepare for the future together
Der Alpenraum ist einer der grössten Tourismusregionen der Schweiz. Nun wird ein gemeinsames touristisches Handeln im europäischen Alpenraum in die Realität umgesetzt.
On September 13 and 14, "theALPS" will start in Innsbruck with a prologue in which the leading Alpine tourism destinations will reflect on their common strengths. This prologue and information event will lead to the first full version of "theALPS" in 2011, which will then additionally offer a sales platform with "theALPS - A new way of trading " and an award for outstanding tourist services with "theALPS - Best Experiences & Award".
The premiere of "theALPS" is supported by the initiators Wirtschaftskammer Tirol, Tirol Werbung with Land Tirol and Tourismusverband Innsbruck, as well as numerous national and international partners such as Österreich Werbung, Wirtschaftskammer Österreich, Tiroler Raiffeisenbanken, Feratel Media Technologies, the regional tourism organizations of the Austrian provinces Vorarlberg, Salzburg, Carinthia and Styria, Wallis Tourismus (Switzerland), Bavarian Alps (Germany), Autonomous Province of Bolzano - South Tyrol, as well as BOTA - Best of the Alps, the cross-border marketing association of alpine destinations such as Chamonix Mont-Blanc, Cortina d' Ampezzo, Davos, Garmisch Partenkirchen, Grindelwald, Kitzbühel, Lech Zürs am Arlberg, Megève, Olympiaregion Seefeld, St. Anton am Arlberg, St. Moritz and Zermatt.
The premiere of "theALPS" is supported by the initiators Wirtschaftskammer Tirol, Tirol Werbung with Land Tirol and Tourismusverband Innsbruck, as well as numerous national and international partners such as Österreich Werbung, Wirtschaftskammer Österreich, Tiroler Raiffeisenbanken, Feratel Media Technologies, the regional tourism organizations of the Austrian provinces Vorarlberg, Salzburg, Carinthia and Styria, Wallis Tourismus (Switzerland), Bavarian Alps (Germany), Autonomous Province of Bolzano - South Tyrol, as well as BOTA - Best of the Alps, the cross-border marketing association of alpine destinations such as Chamonix Mont-Blanc, Cortina d' Ampezzo, Davos, Garmisch Partenkirchen, Grindelwald, Kitzbühel, Lech Zürs am Arlberg, Megève, Olympiaregion Seefeld, St. Anton am Arlberg, St. Moritz and Zermatt.
