TBWA\Zurich: New Head of Strategy
Michael Kurz joined TBWA\Zurich as Strategic Planning Director on March 1, 2016.
After working for Springer & Jacoby, GREY and Publicis, the 38-year-old most recently held a similar position within the SYZYGY Group at the digital agency Hi-ReS! London for the client Jägermeister.
"With TBWA, I have joined an agency that has made thinking differently a principle with disruption and has been breaking new ground for many years. You can't win a flower pot these days with mediocrity, let alone clients. That's why it will be my job to enable clients to make informed and courageous decisions."
