TBWA/Zurich strengthens team

As of August 14, 2006, the TBWA agency has welcomed two new employees, Armin Korf and Martin Fritsche, to its team.

Since August 14, 2006, the TBWA agency has had two new employees on its team: Armin Korf and Martin Fritsche. Korf moved from Berlin to Zurich Seefeld as Senior Art Director. Previously, the creative worked in advertising agencies such as BMZ+more (Düsseldorf), Rempen&Partner (Düsseldorf) and most recently for the advertising agency Grey-Dorland in the German capital. There he was responsible for clients such as Barcadi, Citibank, Coca Cola and Levis. Fritsche succeeds Cary Steinmann and is the new Head of Strategic Planning at TBWA. Following his involvement as Head of Research at the Design2context Institute at the Zurich University of Art and Design, the communications scientist will be working on establishing TBWA's exclusive Disruption tool alongside client consulting and newbiz, according to a press release. Fritsche is a lecturer in brand management and corporate design at the University of Applied Sciences Northwestern Switzerland and a permanent member of the FlowTeamAcademy.

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