Scene magazine Insider with a new look
Makeover At the turn of the year, Insider Verlag redesigned its magazine. The Lucerne-based advertising agency Ideart was commissioned to carry out the project.
Insider Verlag has given its magazine a facelift at the turn of the year. The Lucerne-based advertising agency Ideart was commissioned to implement the redesign, which will be published this week with a new logo, claim and color concept. The claim "The leisure magazine for central Switzerland" is intended to highlight the content and geographical focus even more clearly. The Insider is published with 18,750 copies in the cantons of Lucerne, Zug, Unterwalden, Schwyz and Uri as well as in the neighboring districts of the cantons of Aargau, Solothurn and Zurich. In terms of content, the Insider remains focused on leisure and lifestyle tips with an emphasis on the party/nightlife and gastronomy sector.
