Swisscom dadada

Erdmannpeisker Telecommunications shows how large companies can benefit from Swisscom products. Deal global, dial local.

 
Telecommunications Erdmannpeisker shows how large companies can benefit from Swisscom products. 
"Finally - Swisscom standard worldwide from a single source." This is the argument that the Biel-based agency Erdmannpeisker can now make for the business customers of its client Swisscom. After informing Swisscom's SME customers about their advantages in an earlier season, another part of this B2B campaign is aimed at large customers.
Erdmannpeisker announces that Swisscom has entered into a new strategic partnership with Verizon Business worldwide since the end of May. A national campaign is to communicate this and position Swisscom as an international partner among Swiss key accounts. Swisscom and Verizon want to appear together in this market and offer outsourcing services and develop products together. With Verizon, the former MCI Worldcom, Swisscom can offer its multinational customers access to what is probably the world's largest IP network and a huge number of service employees.
"We are there for you." The familiar campaign approach of the new Swisscom is perfect - with a small, surprising adaptation - for demonstrating its global reach. For special interest titles, an attention-grabbing small ad was developed in addition to the campaign motif.
Andreas Panzeri

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