Swisscard: Daniel Halder takes over Marketing & Sales

Swisscard AECS is merging the «Consumer and Commercial Business» divisions, which were previously represented on the Executive Board. Daniel Halder assumed leadership of the new «Marketing & Sales» department effective March 15, 2010.

Daniel Halder was previously Head of Commercial Business and is now a member of the Executive Board. In his new role, he will be responsible for the Swisscard private card portfolio in addition to his previous duties in the corporate customer and merchant area, as the company writes in a press release.
He joined Swisscard in 2004, originally as management support to the CEO. In 2005 he took over the management of the American Express Acquiring Business. He has been a member of the Executive Board since 2007 and is also responsible for issuing corporate credit cards (Head of Commercial Business). Before joining Swisscard, Daniel Halder headed the business development department of the retail company Frimago (formerly Bon Appetit Group) and worked as a management consultant for McKinsey & Company Inc.
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