Suva prevention becomes campaign of the year
The readers of *Tele* and *Werbewoche* have voted: Ruf Lanz has won “Campaign of the Year” for the third time with its ideas for Suva.
The experts at Werbewoche and the readers of the TV guide Tele obviously like to be cautious. This is the third time that a Suva campaign has been voted campaign of the year. And for the third time, the work was created by Ruf Lanz. In 2004/05, the TV campaign "Men's toilet" for SuvaRisk received the most votes. This was followed in 2005/06 by the idea "So that accidents don't become a horror - wear a bicycle helmet" for SuvaLiv.
The hat-trick was now "Nurse" for SuvaPro. This campaign generated 42.19 percent of the votes in the televoting. Second place went to the funny eggheads by Wirz for the Sonntag newspaper. This campaign won 11.24% of the votes. Floralp from the Spillmann Felser Leo Burnett agency won 10.22%. Chio Chips from Cosmic in Bern came a close second with 8.18%.
Danielle Lanz and Markus Ruf are also grateful to their client: "An advertising agency can only ever be as good as its clients allow it to be. It's great that innovative ideas keep coming through at a company as large as Suva." With SuvaPro, all three Suva brands managed by Ruf Lanz have now been awarded the title of Campaign of the Year by the public. Ruf Lanz won the mandate in a pitch shortly after the agency was founded in the fall of 2001. Since then, the agency has won over 100 national and international awards for this client.
Andreas Panzeri
The hat-trick was now "Nurse" for SuvaPro. This campaign generated 42.19 percent of the votes in the televoting. Second place went to the funny eggheads by Wirz for the Sonntag newspaper. This campaign won 11.24% of the votes. Floralp from the Spillmann Felser Leo Burnett agency won 10.22%. Chio Chips from Cosmic in Bern came a close second with 8.18%.
Danielle Lanz and Markus Ruf are also grateful to their client: "An advertising agency can only ever be as good as its clients allow it to be. It's great that innovative ideas keep coming through at a company as large as Suva." With SuvaPro, all three Suva brands managed by Ruf Lanz have now been awarded the title of Campaign of the Year by the public. Ruf Lanz won the mandate in a pitch shortly after the agency was founded in the fall of 2001. Since then, the agency has won over 100 national and international awards for this client.
Andreas Panzeri
The winning commercial for Suva shows that no one is immune to accidents at work, even in hospital.
Second place went to the campaign by Wirz für Sonntag from AZ-Verlag.
Third place for Floralp brand butter with the "eroded" posters by Spillmann Felser Leo Burnett.
