Surprise street magazine goes to the movies with Publicis
After the poster campaign featuring portraits of outsiders has already won several awards, Publicis is now releasing the commercial for the street magazine *Surprise* in Swiss movie theaters.
After the poster campaign with its portraits of outsiders has already won several awards, Publicis has now produced a film for the street magazine Surprise. The spot begins with a typical situation of marginalized people in a street kitchen. Then a public telephone rings insistently in the background. One of the marginalized people answers the phone and gives his securities dealer harsh instructions about stock market transactions. The slogan provides the explanation: "We make a career possible for everyone. Surprise". The commercial runs throughout the fall in cinemas all over Switzerland.
