Street Parade: Trojka Energy is the new main sponsor
At the upcoming Street Parade, visitors will be able to recharge their batteries with Trojka Energy, a drink produced by the Willisau-based company Diwisa.
A collaboration with the Street Parade is intended to expand the success of the energy drink, according to a press release issued on Thursday. Trojka Energy will not only use the Street Parade for promotions, but will also actively support the further development of the event. Targeted funding for activities on the website or on stages at the Street Parade will benefit the event and visitors and intensify the overall Street Parade experience, it added.
