Strebel Juon stages modern country life

For Pfister's new catalog, Strebel Juon has staged modern country living in three different styles.

This fall, Pfister is presenting three different living worlds. The slightly rougher Highland romance is on show with tartan checks in warm colors, enriched with objects in English drawing room style and a pinch of British humor. The elegant, rustic Swiss Alpine chic impresses with modern designs and high-quality materials, refreshed by bright shades of blue. The French country house style, on the other hand, is charming and playful. Attention to detail, delicate natural and pastel colors, a touch of nostalgia and French nonchalance characterize the look here. Strebel Juon and rentahess have once again conceived and designed the catalog. On 112 pages, it offers inspiring insights into the Pfister range. The catalog is distributed to over one million households throughout Switzerland.

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Responsible at Möbel Pfister, Suhr: Carlos Friedrich, CMO; Gianne Holmgren, Head of Advertising; Roland Flückiger, Head of Production; Valentina Dinic, Communications Planning. Responsible at Strebel Juon: Robin Strebel, Jörg Agostini (creation); Gian Marco Juon, (consulting); Christoph Hess/Rentahess (text). Styling: Marianne Kohler, Alex Rawlinson, Aleli Leal (facilities), Melanie Albisser (people); production management photos: Maya Baumgartner; photos: Alessandra Leimer, Véronique Hoegger, Martina Meier, Rita Palanikumar, Eric Schmid (facilities).

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