Athletes communicate for sport 164
Sport164 is launching a new communications campaign in which Swiss athletes reveal themselves as users of the sports information service.
Shortly before the start of the World Cup in South Africa, the two professional footballers David and Philipp Degen can be seen in the Sport164 campaign. Although the twins will not be traveling to the Cape of Good Hope as national players, they want to be informed about the results everywhere and at all times, according to a press release. Other athletes will also be supporting the campaign. For example, Christina Surer will be featured in connection with motor sports and Renato Tosio in connection with ice hockey, as well as other sports personalities in the fall.
Client: Sportinformation Si, Zurich. Consulting: PPR Media Relations, Zurich. Creation/implementation : Spective Productions, Zurich.
Client: Sportinformation Si, Zurich. Consulting: PPR Media Relations, Zurich. Creation/implementation : Spective Productions, Zurich.
