Spain against skinny models
In Spain, the initiative against skinny models is being tightened up. After the catwalks, it is now the turn of the fashion chains: the relevant authorities are stipulating uniform sizes and banning excessively skinny mannequins.
In Spain, the initiative against skinny models is being tightened up. After the catwalks, it is now the turn of the fashion chains: the relevant authorities are stipulating uniform sizes and banning excessively skinny mannequins.
A new agreement with the country's largest ready-to-wear brands stipulates uniform sizes, bans skinny mannequins and abolishes the special "large sizes" departments in department stores. Zara and Mango, Spain's textile giants with millions of female customers worldwide, have bowed to the new regulations. "Fashion should enable women to feel comfortable just as they are," says Angeles Heras, director of the Spanish consumer authority. From 2008, clothing brands will have to base their designs on the masses of real customers. In order to determine the average spans, 8500 women and girls between the ages of 12 and 70 will be measured in a study by the Ministry of Health. Although the fashion world is reacting extremely critically, Madrid wants to continue its offensive. A "social pact against anorexia and bulimia" and a ban on miracle weight loss products are planned.
A new agreement with the country's largest ready-to-wear brands stipulates uniform sizes, bans skinny mannequins and abolishes the special "large sizes" departments in department stores. Zara and Mango, Spain's textile giants with millions of female customers worldwide, have bowed to the new regulations. "Fashion should enable women to feel comfortable just as they are," says Angeles Heras, director of the Spanish consumer authority. From 2008, clothing brands will have to base their designs on the masses of real customers. In order to determine the average spans, 8500 women and girls between the ages of 12 and 70 will be measured in a study by the Ministry of Health. Although the fashion world is reacting extremely critically, Madrid wants to continue its offensive. A "social pact against anorexia and bulimia" and a ban on miracle weight loss products are planned.
