So many records in one week

The first record was set last week on Radioday.

The first record was set last week at Radioday, when almost 700 guests registered, which was still a considerable number even with the no-shows. Marc Savary, Radio Coordinator at SRG SSR Idée Suisse, and industry colleague Martin Muerner, Head of Broadcasting at Radio Berner Oberland and Vice President of the Private Radio Association, were clearly delighted. The two are co-managing directors of the radio event at the Kongresshaus.
The "Radio of the Year" prize was awarded. This year it went to not one, but 20 different radio stations, all of which were awarded the title "Radio Pioneer". These are the stations that took to the airwaves 20 years ago with the blessing of the state. Reason enough for former Federal Councillor Léon Schlumpf to present the award himself. Another guest of honor, Adolf Ogi, was also welcomed. He attended the afternoon political talk moderated by Markus Gilli.
There was also a premiere. Euro-RSCG boss Frank Bodin came out as a book author. Bodin, otherwise better known as a creative artist, gifted pianist and father of the "sweetest and most intelligent daughters in Zurich", is the author of the book "Pictures for the Ear". However, anyone who
If you are expecting an expressionist novel with an autobiographical background, you are mistaken. It is an essentialist argument for radio commercials with corresponding instructions. Which makes perfect sense, as Bodin also argued in a workshop entitled "Cross-Media calls for Cross-Work" for greater cooperation between all those involved in radio spots, especially between media planning and creatives.
Record party also at Guye Benker in Seefeld. The parties in the garden of the beautiful art nouveau villa in Seefeld are legendary. A high-quality event, never overcrowded and with enough of everything. And the names on the guest list are hand-picked. So it's no surprise that star DJ Dani König scheduled the premiere of his new band DKIII at Guye Benker. After all, Christophe Guye, a well-known and shrewd communicator, counts practically all of Zurich among his circle of acquaintances - and a few weather gods to boot. Once again, he was able to hold court in pleasant temperatures. And because Guye's partner André Benker used to be a CD at Wirz, the party is also a kind of get-together for Wirz alumni. Thanks to the ADs Valentina Herrmann and Barbara Strahm, producer Patrick Senn, lyricist Peter Rettinghausen, Thomi Ramseier and Kerstin Reulen (to reassure the Wirz management: Kerstin is only temporarily ex-Wirz, she's just going on vacation), we managed to take a unique photo of former colleagues. Advico-CD Markus Tränkle and a few others didn't even have enough space on it. Never before have so many guests been seen in the garden on Klausstrasse. And never before have there been so many fathers-to-be in Guye Benker's management team. Which of the two, however, is looking forward to these joys is the one who has forbidden us to reveal.
Another record: the police have never arrived so early. At 10.48 pm, two young police officers were already standing in the garden, desperately looking for the boss. The two of them were visibly uncomfortable - judging by their expressions, they would have preferred to join in the party themselves rather than make a fuss. After a brief negotiation, they were finally given a grace period of ten minutes.
It was mainly thanks to the persuasive charm of Jris Possa and Guye-Benker consultant Sibylle Siegrist that the band gave another encore at half past eleven. Which in turn called the law enforcers onto the scene. Not the young Turks, however, but a stern policewoman with a graying sergeant, both of whom tried hard to look as angry as possible. After paying a fine of 100 francs and being handed an invitation (see invitation text!), they were also able to bring themselves to smile. The guests were able to hold out for quite a long time without music. At the bar, people were saying that the
The beams bent; and motorboat owner Christophe Guye also behaved like a real captain at his party. In exemplary fashion, he was the last to leave the party location many minutes after midnight together with the barmaid, a high-strung advertiser (whose brother wants to join the National Council) and the shortlist author.
Beat Fritsch made it to Radioday and the traditional garden party of the advertising agency Guye Benker last week. There were plenty of people at both events, and both locations saw a massive increase in attendance compared to last year's event. Quality (not only from the kitchen and cellar) still seems to be a guarantee of success in the advertising industry. A maxim that everyone who organizes parties in this industry should take to heart!
We can find out where the communications, media and publishing scene meets at a wide variety of events. Do you already have something to report? Pick up the phone (01 296 97 98) or get in touch (info@ werbewoche .ch). Event tips and further shortlist images are available online at www.werbewoche.ch
Radioday in the Kongresshaus ZurichAdolf Ogi, former media minister, honored the Radioday with his
Presence.
Marc Savary (l.), SRG, and Martin Muerner, Radio BeO - competitors in day-to-day business, but in the same boat for Radioday.
The two ASW and Radioday advertisers Benno Frick and Jürg Metz with Peter Grob (from left), ASW Managing Director.
Engrossed in technical discussions: IHA-GfM Chairman of the Board Elmar Wohlgesinger and SWA Managing Director Jürg Siegrist (right).
Rolf Müller (left), Publica Data, with its founder Matthias Steinmann, and Vanessa Meister, Head of Internet at the SRG Research Service.
Putting their heads together: Radioday presenter Anna Maier with Pierre C. Meier, Editor-in-Chief of Media Trend Journal.
CEO Michi Frank (l.) and Marcel Bosshard (r.) from IP Multimedia with book author and IPM advertiser Frank Bodin.
Anton Schaller (l.), Barbara Stöckli from MAZ - the Swiss School of Journalism, and Walter Rüegg, SF DRS.
No radio without clever technology, said radio man Mike Gut (right) and joined Peter Matter from Sumatronic.
Sandro Prezzi, Optimedia, communications specialist René Grossenbacher from Publicom and Wemf researcher Harald Amschler (from left).
Roman Gasser from Viva AG für Kommunikation with Adi Holzer from RadioFactory and Radiotele boss Bruno Oetterli (from left).
Are Silvia Baer (left), Eurocentres, and Ursula Bolliger, Tetractiv, already clients of Publicis? "Not yet!" said Dani Krieg.
The Belcom team Richi Gasser and Rita Meyer with Christian Stärkle (from left), Allmedia-Consulting.
Daniel Köhler, lawyer at Bakom, with Milly Zurfluh from Radio Argovia.
Kurt Ebnöther (left) from the PR agency Pi.ar with Egon Blatter, who is taking part in the new licensing round with Djradio.ch.
Bettina Schlumpf (l.) and Gabriela Buchs from Carré Communication, the event agency that also pulled the strings at Radioday.
Garden party at Guye Benker in Zurich SeefeldOnce again, all hands were on deck to put on a party: Host Christophe Guye (right) with Gabi Wettstein and Mike Weber.
Michael Schönhaus, freelance AD, with his wife Beatrice, responsible for the shopping department at Schweizer Illustrierte.
Old acquaintances met at Klausstrasse: Susanne Henggeler (l.), from Pumpkin-Film, CD André Benker and Carol Büchel.
Sibylle Siegrist (l.), the shortlist author's office buddy when he was at Ogilvy Direct, and Jris Possa, charmed the band into an encore.
Wirz alumni snapshot: Peter, Patrick and Thomi (back, from left) with Kerstin, Barbara and Valentina (front, from left).
Tagi advertising manager Fridolin Holdener (left), with Toni Vetterli, is also a loyal guest at the Guye-Benker garden parties.

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