SFLB: Potential to discover
Spillmann/Felser/Leo Burnett has created a campaign for structured products. The campaign is designed to help potential investors understand the benefits of the complex world of structured products in a tangible way.
The first wave of the campaign is now running in the form of banners and advertisements in the NZZ and Finanz und Wirtschaft, among others. The new website of the Swiss Structured Products Association also has the look of the campaign.
Responsible at the Swiss Structured Products Association: Jürg Stähelin (Managing Director SSPA), Daniel Sandmeier (President SSPA), Peter Keller (Head of Operations & Satandards SSPA). Responsible at Spillmann/Felser/Leo Burnett: Oli Kreienbühl, Marco Donada, Patrick Suter, Reto Vogler, Peter Brönnimann (creation), Andy Stäheli (strategy), Isabelle Meier, Corinna Schwonke (consulting), Erasmo Palomba (art buying), Patrik Fuchs (photography), Update (banner), Deimos (website programming).
