SFLB lets you take a look at the job advertisement despite your dream job
The Zurich-based agency Spillmann/Felser/Leo Burnett has created a campaign for the Stellen-Anzeiger that focuses on people who are passively looking for a new job.
The Zurich agency Spillmann/Felser/Leo Burnett has created a campaign for the Stellen-Anzeiger that focuses on passive job seekers. The subjects show people with dream jobs who, despite ideal working conditions, take a look at the Stellen-Anzeiger: Both the lifeguard, who has the best prospects in his profession, and the football star surrounded by cheering fans are interested in the job advertisement. Even the Queen finds out whether there is a better job for her.
The three subjects will be used as posters in Zurich and the surrounding area, as advertisements in the daily and Sunday press and as cinema slides.
The three subjects will be used as posters in Zurich and the surrounding area, as advertisements in the daily and Sunday press and as cinema slides.
Responsible at Tamedia Stellenmarkt: Michael Kohlas (Marketing and Sales Manager), Nicole Zintl (Product Manager). Responsible at Spillmann/Felser/Leo Burnett: Cornelia Wenk (AD), Barbara Hutter, Maren Beck (text), Martin Spillmann, Peter Brönnimann (CD), Andy Stäheli, Martina Fäh (consulting), Suzana Kovacevic (artbuying), photographer: Tobias R. Dürring, image processing: Rorbert Staudinger.
