SFLB is the second most creative dialog agency in the German-speaking world
The Frankfurt-based agency OgilvyOne has solidified its position as the most creative dialogue agency in the German-speaking world. Coming in at number two is Spillmann/Felser/Leo Burnett, a Swiss agency making its first appearance on the list, which is compiled by the dialogue marketing trade publication Fischer’s Archiv.
The Frankfurt agency OgilvyOne has cemented its position as the most creative dialog agency in the German-speaking world: It takes first place in the current medal table, which is determined by the dialog marketing specialist title Fischer's Archiv. In second place is Spillmann/Felser/Leo Burnett, a Swiss agency that appears in the listing for the first time. According to a statement from Fischer's Archiv, SFLB owes this jump above all to its good performance at the Swiss Dialog Marketing Awards, where the agency won seven awards, including one gold for the multi-stage dialog campaign "Mary Woodbridge" for Mammut Sports, which also won prizes at the ADC and Cross Media Award Switzerland.
Tribal DDB in Hamburg came third with 25 points, ahead of local rivals Nordpol, Viennese agency PKP Proximity and Fisch.Meier.Direkt in Zurich, who each scored 24 points. Publicis Hamburg and Jung von Matt came seventh with 21 points each. FCBi in Vienna and Heye 121 in Munich complete the top ten.
In contrast, the Swiss agency at the airport no longer made it into the top ten. It dropped ten positions to 13th place.
The annual ranking is based on the lists of winners of the most important creative awards presented to German, Austrian and Swiss agencies for dialog-oriented campaigns between September 2006 and August 2007. The medal table lists a total of 131 agencies with dialog marketing expertise from German-speaking countries. The detailed results are published in the yearbook "Dialog Marketing Trends 2007/2008".
Tribal DDB in Hamburg came third with 25 points, ahead of local rivals Nordpol, Viennese agency PKP Proximity and Fisch.Meier.Direkt in Zurich, who each scored 24 points. Publicis Hamburg and Jung von Matt came seventh with 21 points each. FCBi in Vienna and Heye 121 in Munich complete the top ten.
In contrast, the Swiss agency at the airport no longer made it into the top ten. It dropped ten positions to 13th place.
The annual ranking is based on the lists of winners of the most important creative awards presented to German, Austrian and Swiss agencies for dialog-oriented campaigns between September 2006 and August 2007. The medal table lists a total of 131 agencies with dialog marketing expertise from German-speaking countries. The detailed results are published in the yearbook "Dialog Marketing Trends 2007/2008".
