SFLB: Image campaign realized for Teva Pharma
Spillmann/Felser/Leo Burnett has developed a brand awareness campaign for Teva Pharma. Teva Pharma, a global pharmaceutical company, manufactures generic drugs as well as its own medications and medical products.
According to the agency, the campaign is intended to encourage people to take a second look at Teva and discover its qualities and services beyond generics production. With advertisements, an image brochure, a new website as well as product ads and mailings, the campaign has been in use throughout Switzerland since the end of last year.
Responsible at Teva Pharma: Christoph Stoller (General Manager), Teodora Varkonyi (Head of Business Unit Retail), Frank Giger (Head of Business Unit Hospital/Oncology). Agency: Spillmann/Felser/Leo Burnett. Online: Update.
Responsible at Teva Pharma: Christoph Stoller (General Manager), Teodora Varkonyi (Head of Business Unit Retail), Frank Giger (Head of Business Unit Hospital/Oncology). Agency: Spillmann/Felser/Leo Burnett. Online: Update.
