SFLB enters its third round for the cantonal banks

 The Zurich agency Spillmann/Felser/Leo Burnett is entering the third round for the group of cantonal banks and is presenting two new commercials. Like their predecessors, they revolve around the first self-earned money. For example, the story of three girls who organize a fashion show with their mothers' clothes. And a few decades later, thanks to the right investment strategy, they are able to go shopping in expensive boutiques. Or three friends who earn their first money with a street concert and have retained their love of music many years later. The films are now being shown throughout Switzerland. According to SFLB, the commercials for the group of cantonal banks achieved "fantastic results" in the tests that the market research company Demoscope carries out every year on TV commercial productions with a large audience. Responsible at the Association of Swiss Cantonal Banks:

Elisabeth Bürgin (Head of Marketing Communications). Responsible at Spillmann/Felser/Leo Burnett: Martin Spillmann (CD), Diana Rossi (text), Matthias Babst (AD), Rolf Zimmermann, Charlotte Gut (consulting), Sebahat Derdiyok (TV production). Director: Will van der Vlught.