SFLB wins contract for global ABB image campaign
The advertisers at Spillmann/Felser/Leo Burnett (SFLB) will realize ABB's global image campaign. The first implementations will be seen this fall.
Spillmann/Felser/Leo Burnett (SFLB) has been awarded the contract for the global image campaign by ABB. The Zurich-based advertising agency prevailed over several competitors, as announced in a press release on Tuesday.
Maria Jobin, Head of Branding at ABB, explained the decision by saying that the SFLB campaign will have a very authentic and credible effect in ABB's key markets of Europe, Asia and North America. The first implementations of the global campaign will be seen this fall.
Maria Jobin, Head of Branding at ABB, explained the decision by saying that the SFLB campaign will have a very authentic and credible effect in ABB's key markets of Europe, Asia and North America. The first implementations of the global campaign will be seen this fall.
