Sexist advertising continues to occupy the Fairness Commission
In recent months, the First Chamber of the Fair Trading Commission has ruled that six out of nine cases were unfair. Four of those complaints involved sexist advertising.
Last year, the Commission for Fair Trading (FC) decided to publish the rulings of the first chamber on its website after the expiry of the appeal period. As this is not an actual sanction measure, the company names of the respondents are covered. In recent months, there have again been several complaints against sexist advertising, according to the LK. Of the four complaints submitted on this matter, the Commission upheld three. One complaint directed against advertising for a TV channel's casting show was rejected. In total, the first chamber of the LK had to assess nine complaints. It found six of them to be unfair. One case was referred to the plenum for assessment. In addition to the three sexist cases, the FC also upheld the complaint against the advertising of a laser hair removal device, which contained misleading claims, as well as a complaint in connection with a sales pitch in which the mention of the purchase price was disputed. A company that had failed to clearly communicate the price of its service on the Internet was also condemned.
