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Forum Corporate Publishing Honors Client Magazines
Forum Corporate Publishing honors customer magazinesIn future, the Forum Corporate Publishing (FCP), together with the German trade journals Acquisa, Horizont and Werben & Verkaufen, will present the "Oscar" for the best customer magazines. The previous magazine competitions will be merged into the new award, which will be announced for the first time in December 2002. The entries will now be divided into industry groups. This will make it easier to compare publications with each other, writes the FCP. The application period runs from December 2 to January 31, and the winners will be announced at the beginning of April 2003. Around 50 publishers and agencies from German-speaking countries are members of the FCP.
P launches Print Media Planner 2003 The new edition of the Print Media Planner has been available since November 20. Publicitas AG is publishing its pocket compendium for advertising planning for the 27th time. Over 80 pages provide basic information on the Swiss population, media types and their importance, information on Internet and cell phone use and important technical terms from the world of advertising. The focus is on the Swiss press market. The print media planner is based on Mach Basic 2002 and is available in German and French. It can be obtained for CHF 30 from any Publicitas branch or from bjunghanns @publicitas.ch.
Goldbach Media expands Mediarena The forum for electronic offline and online media Mediarena will take place for the second time on June 4 and 5, 2003. Mediarena was launched this year by cross-media marketer Goldbach Media. In addition to the main forum with experts from science, consulting and the customer side, roadshows for associations, clubs and companies will be offered on freely selectable dates. Mediarena is aimed at marketing, communication and media managers from agencies and advertisers.
P launches Print Media Planner 2003 The new edition of the Print Media Planner has been available since November 20. Publicitas AG is publishing its pocket compendium for advertising planning for the 27th time. Over 80 pages provide basic information on the Swiss population, media types and their importance, information on Internet and cell phone use and important technical terms from the world of advertising. The focus is on the Swiss press market. The print media planner is based on Mach Basic 2002 and is available in German and French. It can be obtained for CHF 30 from any Publicitas branch or from bjunghanns @publicitas.ch.
Goldbach Media expands Mediarena The forum for electronic offline and online media Mediarena will take place for the second time on June 4 and 5, 2003. Mediarena was launched this year by cross-media marketer Goldbach Media. In addition to the main forum with experts from science, consulting and the customer side, roadshows for associations, clubs and companies will be offered on freely selectable dates. Mediarena is aimed at marketing, communication and media managers from agencies and advertisers.
