Serranetga launches environment-specific video seeding
Serranetga is expanding its viral marketing offerings: The Zurich-based digital agency is introducing context-based video seeding. Viral video campaigns are targeted at various relevant topics, such as sports, home, and lifestyle.
In addition, current events can be specifically taken into account in the context of the respective campaign. For example, companies that position themselves around current sporting events are given the opportunity to address their relevant target groups with video seeding in this environment as well. "The use of environment-specific video seeding greatly reduces wastage," says Remo Prinz, Partner at Serranetga, about the new offering.
