Becoming independent with Denner and Process
In order to bring the "Denner Partner" concept closer to store managers and retailers, the Zurich-based agency Process created an information brochure and internal communication tools.
More than 40 years ago, the first "Denner Satellite" was opened - a concept developed by Kurt Schweri to supply village stores with groceries at discount prices. Today, the former concept is presented under the new name "Denner Partner".
Various communication materials have been created to familiarize retailers and store managers with the concept. These show the further development of the concept in line with customer needs and encourage them to take the step into self-employment with a secure partner at their side.
Process conceived and designed an information brochure for internal communication. In it, testimonials who run their family businesses with a great deal of passion and commitment talk about their everyday lives as Denner partners.
