Scotti: greaser or hygiene fanatic?

The Scotti advertising agency has developed an online game for Desinfect that addresses the topic of hygiene in a playful way.

Do you urgently need to wash your hands but don't have any water to hand? Desinfect, a wipe for hand hygiene on the go, is for situations like this. In parallel with the continuation of the advertising campaign, which aims to increase awareness of the product, the Scotti advertising agency has developed a concept for a Online quiz which addresses the topic in a playful way. After answering five multiple-choice questions, the participant's hygiene profile is calculated. All types are available, from "bacteria in human form" to "cleanliness sectarians".
The quiz and the associated competition will be advertised at the Tour de Suisse in the form of samples in the advertising hoardings and at the start and finish lines. A send-to-friend function and the option to post your profile on Facebook will ensure that the game spreads quickly. Stöckli has been secured as the sponsor of the competition prizes. The main prize is a mountain bike, with shopping vouchers also up for grabs.
Responsible at Desinfect (B. Braun Medical AG): Regula C. Müller (Division Manager OPM), Andreas Lercher (Product Manager Disinfection&Hygiene). Responsible at Scotti: Nina Rossier-Scotti (strategy and consulting), Ivan Scotti (CD), Florian Schumacher (AD and graphics), Andreas Hornung (text); allink GmbH (implementation quiz).
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http://www.desinfect.ch/#/QuizStart

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