Swiss radios freshly labeled
Swiss Radio DRS has given its brands a subtle makeover. The new look will be introduced in mid-August. The main reason for the revamp of the Radio DRS brands was the launch of the new DRS 4 News program.
Schweizer Radio DRS has had its brands gently overhauled. The new look will be launched in mid-August. The main reason for the optimization of the Radio DRS brands was the launch of the new program DRS 4 News. In principle, the existing variety of logos has been simplified, as Radio DRS reports in a press release, as the handling of the logo inserts was previously too complex. The brand family as such will remain, but the program brands will only have one level in future. New are the short claims as an addition to the name, for example "DRS 4 News - Was die Welt bewegt" or "DRS Virus - Das unerhörte Radio" (the press release does not reveal whether this is self-irony or not).
The new brand family:
