Swiss online advertising has increased

Online advertising is a growth market. In December, Web2com's web2index recorded its highest level since 2005.

Online advertising is a growth market. In the
December, Web2com's web2index recorded its highest level since 2005.
This reflects the positive global trend in online advertising
also in Switzerland. According to Web2com, online advertising is becoming more and more
companies as a matter of course in their campaign planning
has become. web2com AG was founded on July 1, 2005
from the merger of Publimedia webadvertising AG and Publicitas
webservices AG. The new company reports directly to PubliGroupe.
The German online advertising market also closed last year at
Record level. According to Nielsen Media Research, growth amounted to 32.8
percent compared to the previous year. The increase was particularly large
Growth in advertising expenditure for Internet services, as a particular
Online dating services proved to be growth drivers,
Financial service providers, telecommunications and clothing companies.
Nielsen Media Research also expects the positive trend to continue.
Trends.

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