Swiss Youth Hostels check in with Ruf Lanz

Following a concept presentation, Swiss Youth Hostels selected Ruf Lanz as its new creative agency.

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After a concept presentation, the Swiss Youth Hostels have chosen Ruf Lanz as their new creative agency. The Swiss Youth Hostels have developed greatly in recent years. The former dormitories with scratchy woolen blankets are long gone. Today, the youth hostels offer comfortable overnight accommodation with spacious family rooms and chic double rooms with private shower/WC. This change is to be expressed in the new campaign. The first results will be seen this winter.

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