Swiss content collective wins Bucherer, Miele and Small Luxury Hotel Ambassador à l'Opéra
Curate, a Swiss content collective for social media founded by bloggers, has secured contracts from three well-known companies in the first four months of its existence: Bucherer, Miele and Small Luxury Hotel Ambassador à l'Opéra in Zurich have entrusted the agency with the creation of social content.
The new Swiss social content collective Curate has successfully launched its agency. The three founders Carrie Meier-Ho, Moritz Lips and Oliver Lips were able to land contracts from three well-known companies in the first four months.
On behalf of Bucherer, one of the largest watch and jewelry retailers in Europe, Curate visually designed and implemented the 2017 Christmas campaign "The Bucherer Chalet". The scope of the assignment included location scouting, model scouting, styling and photography.
Curate has produced a teaser video clip for the Swiss branch of kitchen appliance manufacturer Miele as part of the temporary gastronomy project "Die Stadthalle" in Zurich. In quick succession, the 25-second clip focuses on the Miele "LoveToShare" philosophy, the kitchen appliances and the collaboration with ambassador and top chef Nenad Mlinarevic.
Curate's third new addition is Small Luxury Hotel Ambassador à l'Opéra in Zurich. For the member of Small Luxury Hotels of the World and partner of the Grand Tour of Switzerland, Curate is managing the social media presence of the "Restaurant Opera". The focus is on the restaurant's gastronomic positioning with a discerning, young audience. In addition, the culinary vision of chef David Krüger is to be captured visually and brought to life digitally.
The three Zurich bloggers behind Curate are Carrie Meier-Ho (36), Oliver Lips (25) and Moritz Lips (23). Carrie is part owner of Zurich's leading food and travel blog "Harry's thing". Brothers Oliver and Moritz Lips are the first to launch their fashion blog "Lips Brothers" have become the focus of well-known luxury brands and have been in front of and behind the camera for Schaffhausen watch brand IWC and clothing label Hugo Boss, among others. They are known on Instagram with the profile @thelipsbrothers on the road. (pd/ank)
