Writing Scene Switzerland: New Course of Study in Corporate Publications
Starting in September 2009, the Schreibszene Schweiz Institute will offer a new diploma program: Corporate Publishing – Print & Online. This program is designed for communications professionals, copywriters, and journalists who want to gain practical and in-depth knowledge of corporate publishing.
The Institut Schreibszene Schweiz is offering a new diploma course from September 2009: Corporate Publishing - Print & Online. This course is aimed at communication specialists, copywriters and journalists who want to learn about corporate publishing in a practical and well-founded manner, according to a press release issued on Monday. The main lecturers are Christa Löpfe-Feldmann, former editor-in-chief of Annabelle magazine, and Steven Schneider, columnist and author.
Practical days are an important part of the course and are designed to give students an insight into key areas of corporate journalism. They take place in newspaper editorial offices, agencies, print shops and with clients. On site, the students discuss with professionals, develop concepts and case studies and thus supplement their theoretical knowledge with practical experience.
Practical days are an important part of the course and are designed to give students an insight into key areas of corporate journalism. They take place in newspaper editorial offices, agencies, print shops and with clients. On site, the students discuss with professionals, develop concepts and case studies and thus supplement their theoretical knowledge with practical experience.
